Adopting Artificial Intelligence in Organisations: A Closer Look

Artificial intelligence (AI) is increasingly being adopted in different types of organisations and is attracting the attention of various actors. In this context, the analysis aims to provide an overview of the most relevant aspects of the adoption of AI technology solutions in organisations. To this end, the analysis adopted the archival research method and carried out a study of recent documents/analyses proposed by leading consulting firms. These players accumulate considerable application knowledge and are, therefore, special sources. To provide an in-depth and up-to-date picture, the analysis considered a range of archival information (such as reports, articles, insights, technical notes, etc.) published by around 15 organisations in the consulting sector since the beginning of 2023. The study highlights the main opportunities/risks associated with the introduction of AI. The findings cover various aspects, including AI investments, classification of organisations adopting AI, main challenges in AI initiatives, most common areas of AI use, and changes in work. The results may have some limitations due to bias in the identification of documents, as they were derived from direct searches and queries on the search engines of the consulting firms' websites. The audience and implications are broad, and this is a value of the work. AI novices studying the adoption and implementation of AI have a picture of the relevant dimensions on which further in-depth studies can be developed. In addition, entrepreneurs, managers, and policymakers will have an overview of the main threats/opportunities of AI and elements to support decision-making.